Questions

What people ask, before they trust it.

Short answers, and none of them a promise the product does not keep. If yours is not here, write to us and it will be.

Briefing someone

You need design work done and someone has asked you for a brief.

Do I need an account?

No. Writing a brief, sending it, reading one and accepting one all work without one, and they always will. Studios who want every brief that arrives collected in one place sign in, and that is free too.

What happens to the brief once I send it?

It lives at a link that cannot be guessed. Your designer opens it, flags anything unclear against the line it sits on, asks questions, and accepts when it is right. Accepting locks the brief and records the time, so both of you can point at it later.

What if I do not know the answer to a question?

Say so. Several questions have a "not sure yet" answer, and any screen that is not required can be skipped outright. Anything left open is named in the brief as an open decision rather than guessed at, which is more use to your designer than an answer you made up.

Does it cost anything for me?

No, and there is no limit on how many briefs you send. Studios pay only if they want their own branding on the briefs their clients send them, links that never expire, and questions of their own.

How long does it actually take?

About ninety seconds. It is between nine and fourteen screens depending on the work, almost all of them cards and chips, with three typed fields in the whole brief.

How do I find a brief again?

Two ways, neither of them an account. On the sent screen you can have the edit link emailed to you, which is the copy that lasts. The browser you sent from also keeps a list on the start page for thirty days, which anyone using that browser can see, so the email is the safer of the two.

Can I change a brief after I have sent it?

Yes, from your edit link. Changed lines are marked in the document and your designer is told. If the change moves scope, deliverables, budget, dates or the one thing that must not be got wrong, the earlier acceptance is withdrawn until they accept again.

What kinds of work can I brief?

Motion and video, websites and digital products, and graphic design, packaging, identity and print. Each asks its own questions and works out its own specifications.

Can I get it as a PDF?

Yes, at any point, for either side, free.

Getting briefed

Someone has sent you a brief, or you would like your clients to.

Someone sent me a brief. What do I do?

Read it. If a line is unclear, flag it where it sits; if a section raises a question, ask it there. You give a name and nothing else, and you never make an account. When it is right, accept it.

Can I disagree with something in it?

That is what flagging is for. The briefer sees the flag against the line, replies from their edit link, and changes the answer if it needs changing. You can also accept a brief with flags still open; they are listed in the document under what was noted at acceptance.

What does accepting actually mean?

The brief is locked and the time is recorded. It is a record of what the two of you agreed, not a contract with us, and anything the briefer changes afterwards shows as a revision.

Can my own clients send me briefs like this?

Yes. Sign in and you get an intake link to put on your site or send after a first call. Clients fill it in without an account and every brief lands in one place. That much is free.

Privacy, accounts and payment

What is stored, who can see it, and what anything costs.

Is my information private? Does anyone else see it?

Anyone with the link can read the brief, which is how you send it to your designer. Nothing else can: there is no analytics script on any page, no tracking, no advertising, and no cookie at all unless a studio signs in. No language model ever sees a brief.

How long do you keep a brief?

A free brief is kept for thirty days from sending, and kept for good if it is accepted in that time. An expired one can be restored once from its edit link within sixty days, after which it is deleted. Briefs sent to a studio that pays do not expire.

What does an account give me?

One place where every brief that comes in through your intake link is collected, with its status, plus an email when one arrives or moves. It is free, and it is only worth having if people brief you.

What does it cost?

Briefing is free. Studio is €14 a month or €140 a year and adds your logo and colour on the intake page, the flow and the document, your own photo behind the intake page, links that never expire, eight questions of your own per brief type, and a PDF signed with your name. Team is €45 a month or €450 a year and adds ten seats and your own name in the intake link.

What happens to my briefs if I stop paying?

Nothing is deleted. Briefs made while you paid keep their permanent links, accepted briefs stay accepted, and your dashboard and intake link keep working on the free plan.

How is payment handled?

By Stripe, on Stripe’s own page. We keep the plan you are on and the identifiers Stripe gives us, never card details. Cancel from your billing page at any time; the plan runs to the end of the period you paid for.

Still unsure? The privacy page lists everything that is stored and for how long, and pricing has the plans in full.

Start a brief